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Video Brochures for Insurance Companies & Brokers
Insurance is one of the hardest products to sell in print. A policy document runs to dozens of pages. The key benefits are buried in exclusions and conditions. And the buyer's most fundamental question — "will this actually protect me when I need it?" — is one that a brochure has never been able to answer convincingly.
An insurance video brochure changes this. A 60–90 second video can explain exactly what a policy covers, how the claims process works, and why a customer can trust your firm — in plain language, with a real advisor on screen, playing automatically when the piece is opened. No jargon. No walls of text. Just a clear, direct explanation that builds the confidence a prospect needs to say yes.
M&M Tech supplies insurance video brochures to insurers, brokers, independent financial advisors, and insurance marketing organisations worldwide.
How Insurance Professionals Use Video Brochures
New Policy Acquisition — Direct to Consumer
A video mailer sent to targeted prospects explains your policy in plain language before the first call — reducing objections, shortening the sales cycle, and arriving at the prospect's home at exactly the right moment. For life insurance, private medical, and income protection products where the emotional stakes are high, a physical piece that plays a real advisor's explanation carries far more weight than a comparison website listing.
Broker & IFA Support — Product Training
Insurance companies use video brochures and video folders to equip broker and IFA networks with product knowledge — a 90-second video overview of a new product, its key differentiators, and the customer profiles it suits best. Updated via USB when products change, without reprinting thousands of guides.
Group Insurance & Employee Benefits
HR directors and corporate benefits managers make purchasing decisions for hundreds of employees at once. A corporate insurance video brochure presented at a benefits review meeting — explaining the group health, life, or income protection scheme in clear visual terms — simplifies the decision and demonstrates the insurer's commitment to clear communication.
Renewals & Retention Campaigns
Insurance churn is highest at renewal. A video brochure sent to policyholders 60 days before renewal — reminding them of the value they've received and what they'd be giving up by switching — is a powerful retention tool that operates entirely outside the inbox and cannot be filtered or ignored.
Claims Process & Policyholder Education
A video folder or video book that walks the new policyholder through how to make a claim, what documentation is needed, and who to contact — delivered physically with their policy documents — reduces inbound calls, improves customer satisfaction scores, and sets expectations correctly from day one.
High-Net-Worth & Specialist Insurance
For private client insurers covering luxury homes, fine art, supercars, and marine assets, a video box presenting the specialist policy and the firm's claims expertise creates the premium experience that HNW clients expect — and signals that the insurer operates at the same level as the assets they're protecting.
Why Video Works Differently in Insurance
The fundamental challenge in insurance marketing is that the product is invisible until it's needed. Customers can't see, touch, or experience the protection they're buying — they're making a decision based entirely on trust in the company and clarity about what they're covered for.
A video brochure for insurance builds both simultaneously. A senior claims director explaining the process on screen creates credibility that a printed promise cannot. A real customer describing how their claim was handled builds the emotional reassurance that drives purchase decisions. And because it plays automatically in the customer's hands — not on a website they have to visit — it commands full attention at exactly the moment the decision is being made.
- No internet connection required — plays at home, in a meeting, or at any client event
- Updatable content via USB — update when products, rates, or key personnel change
- Multiple video selection buttons — prospects navigate to the product most relevant to them
- Premium print finish options — signals quality positioning that builds trust in financial products
- Grade A LCD screens and new components throughout — no refurbished parts
- Lifetime warranty on every unit from M&M Tech
- Low MOQ from 30 units — suitable for targeted broker outreach and new product launches
Recommended Products for Insurance
For targeted direct-to-consumer acquisition campaigns. Mailed to named prospects for life, private medical, and income protection products. Arrives intact, plays on opening, cannot be filtered like email.
Standard format for broker and IFA product training, renewal campaigns, and group insurance presentations. Screen sizes 4.3"–10.0". Updatable via USB when products change.
For new policyholder welcome packs and corporate benefits presentations. Combines the video explanation with pockets for the policy schedule, terms summary, and claims contact card — everything the policyholder needs in one package.
For multi-product insurers. Each page turn plays a different product video — ideal for presenting a full suite of business insurance, personal lines, and employee benefits to a corporate buyer in a single meeting.
For high-net-worth and specialist insurance. Premium unboxing format for private client onboarding and luxury asset policy presentations — signals the insurer operates at the same level as the assets they're protecting.
For insurance brokers and IFAs at networking events and client meetings. 2.4" screen plays a 30-second firm introduction or product highlight on opening — remembered long after the conversation ends.
FAQ
Can video brochures handle complex insurance product explanations?
Yes. Video is significantly more effective than print for explaining complex products — particularly the distinction between what is and isn't covered. A 90-second video with clear on-screen graphics and a real advisor's voiceover communicates policy benefits more clearly than any policy schedule.
Can the video content be updated when products or rates change?
Yes. Every unit includes a USB port. Video content can be updated at any time without reordering — particularly useful for annual product updates, rate changes, and regulatory requirement updates. No new hardware required.
Can prospects navigate to different products within one video brochure?
Yes. Multiple video selection buttons can be configured so prospects jump directly to the product most relevant to them — life insurance, critical illness, income protection, or private medical — from a single brochure.
What is the minimum order quantity?
From 30 units for standard video brochures — suitable for targeted broker campaigns or new product launches. Contact us to discuss smaller quantities for pilot campaigns.
How long does production take?
7–9 working days from artwork approval. Air freight delivery adds 6–8 days worldwide. Rush production is available — contact us with your timeline for details.
How much do insurance video brochures cost?
See our video brochure prices page for a full breakdown by screen size and quantity. Contact us for a custom quote based on your specific campaign requirements.
Buyer Questions
insurance companies FAQ
Quick answers for buyers planning a video brochure, video mailer or video box campaign.
How can insurance companies use video brochures?
Use them to present a product story, service introduction, client case, property tour, training message or invitation in a printed piece that plays automatically when opened.
Which format should we choose for this campaign?
For hand delivery and sales meetings, video brochures or video business cards are practical. For direct mail, choose video mailers. For premium product samples or gifts, a custom video box is usually stronger.
Can M&M Tech help with sample and video preload?
Yes. We can produce a sample first, preload your video, test playback, check buttons and screen position, then confirm the packing method before bulk production.
What should we send for a quick factory quote?
Please share quantity, screen size, brochure or box size, video length, artwork status, delivery country and target date. We can then recommend the right structure and quote both sample and bulk production.