At m&m Tech, we understand the impact marketing has on the overall financial health of companies. In some cases, marketing can actually make or break them. We also understand how critical it is for companies to spend money on marketing strategies that actually work.

With this in mind, we know what it takes to get effective marketing materials printed, manufactured, and delivered on time. To ensure the best quality, we only use brand new for Customized video brochures, Grade A components in all of the marketing products we offer. Customer satisfaction is our number one priority, and we include a full warranty on all of the products we sell. From what we know, we are the only company in our industry to do that.

We only use brand new, Grade A components The electronic components in video brochures are the same electronic components that are mass produced for cell phones. As specifications and qualities of individual components used to make cell phones change, the same happens to the components used to make video brochures. Therefore, sometimes recycled or refurbished components are used by some factories. By choice, the factories we use make all of our products only with brand new, Grade A components.

The following is from Alan Chen, owner of M&M Tech:

“There is a huge market for recycled or refurbished electronic components and many Customized video brochures suppliers have decided to use recycled or refurbished components to reduce their costs per unit. However, we decided that is not a path we want to follow.”

“Every product we produce is made with only brand new, Grade A components. This includes screens, batteries, motherboards, memory, speakers, USB fittings, headphone jacks, etc. We feel the increased price of high quality electronic components is the only option that will completely satisfy our clients.”

“In our opinion, the risk of using substandard components in our products is too great. We value our clients. Their brands and the messages they use customized video brochures to deliver are far too important to risk delivering with low quality products. Increasing profits by selling products made with less than brand new, Grade A components is not a practice we could feel good about following. As a result, MediaFast does not use any recycled or refurbished components, ever!”

To clarify, we have nothing against recycling. It’s just that product performance and customer satisfaction mean a great deal to us and the horror stories we’ve heard from companies who have had products malfunction at the worst possible times due to faulty components is something we strive to prevent.

For companies to be successful, they need their most likely customers to know who they are and what they have to offer. They also need to show they can add value. As a way to engage the “right” people, videos are captivating, entertaining, and almost impossible to ignore. If you’ve ever been in a room trying to concentrate on something with a video playing about something else at the same time, you know what I mean.

In addition, most people prefer watching videos over reading words or looking at motionless images. They also enjoy feeling captivated, consuming large amounts of information in a short period of time, and being entertained. Even thirty second videos have the ability to disclose as much information as might normally require someone to read thousands of words and look at several different images.

In business, video marketing has become a mainstay. It’s extremely productive and videos might be unbeatable as a way for companies to get their messages heard. Likewise, the use of video marketing products can make connecting with prospects even easier. For example, video brochures, video mailers, video boxes, and point of purchase displays (POP displays) that include videos escalate interest and skyrocket response rates.

8 great sales practices when you use customized video brochures

By combining video brochures with the following 8 great sales practices, any salesperson can improve their success rates.

1. Increase self-awareness. Understand how your personality affects others. Become adept at reading other people’s personalities so it will help you adjust yours in an effort to make them more comfortable.

2. Listen, listen, listen. Listening skills can dramatically affect success. To be a great listener, it takes concentration, patience, respect, hard work and an intellectual and emotional effort. The reward is that it pays well. In conversations, what most people want is to be understood and acknowledged rather than to listen to someone else talk too much.

3. Always be honest. Most people won’t buy from someone they feel they cannot trust. Trust can be lost faster than gained, and a definite way to fail as a salesperson is to be dishonest. When dishonesty enters a relationship the end is near.

4. Make your processes easy on customers. Sometimes life is hard. So is business. Companies who have easy processes are sometimes rewarded with loyalty and repeat business. However, when purchasing processes are difficult, people often purchase from others.

5. Understand people’s fears. Fear is an emotional response that can prevent a sale from taking place. By understanding people’s fears, it will help you address and alleviate their concerns.

6. Repeat, repeat, repeat. Psychological studies have shown people trust a concept or strategy more after they’ve heard it at least three times. Also, people only remember about 10% of what they hear. Without being redundant, a successful practice is to introduce an important point at the beginning of a sales presentation, explain it more in depth during the middle of the conversation, and then reinforce it at the end. By harmoniously repeating important points in a tactful way, your important points will be remembered.

7. Always reflect positive energy. Sometimes this may be difficult, but positive people are usually liked more by others. What pays off really well is to always be nice, kind and show appreciation for others. Being negative can be terribly expensive. Keep this quote in mind: “People may not remember what you say or do, but they will never forget how you make them feel.”

8. Focus on customer’s needs. When potential buyers understand they need what you are selling, the chances of you making a sale increase. When they believe you understand their needs, the chances of you making a sale increase even more. Unfortunately, salespeople often talk too much about themselves and their company. What consumers really want is to buy products or services that satisfy their needs from people they feel good about.

When targeted prospects receive customized video brochures, it feels pretty exciting. Then, the way it normally goes, they share them almost immediately with people they work with as well as others who influence their decisions. After that, before they know it, they’re talking directly to a representative from the company who sent it to them.

As stated in the beginning, our business model is to offer the best products, prices, advice, and customer service at all times. If something we sell doesn’t work like it should, we will fix or replace it right away. With that in mind, it only makes sense to offer a full warranty on our

. We know how much of an impact they can make, and whether or not they produce the best ROI hinges on them working like they should when they’re being used.

Buyer FAQ: Customized Video Brochure Sales Projects

These answers cover the questions B2B buyers usually ask before using a customized video brochure in sales presentations.

What information do you need before quoting a customized video brochure for a sales project?

Please send the planned quantity, preferred brochure size, screen size, video length, artwork status, delivery destination and the target in-hand date.

How do buyers choose the best format for field sales, meetings or direct mail?

That depends on how the brochure will be delivered, how premium the presentation should feel and how much product detail the team needs to show in one meeting.

Can we start from a template and still customize the brochure for our sales team?

Yes. Many buyers begin with a proven structure and then tailor the printed artwork, button labels and packaging so the brochure fits a specific market or product line.